Email Sequences5 min read
Create an email sequence
Email sequences are series of emails sent automatically at defined intervals. They are the ideal tool for welcoming new subscribers, following up after a purchase, or nurturing relationships with your contacts.
What is a sequence?#
A sequence is made up of multiple steps. Each step contains an email and a delay before the next step is sent. For example:
- Day 0: Welcome email
- Day 2: Introduction to your content
- Day 5: A useful tip
- Day 7: Product presentation
Create your first sequence#
- Go to the Newsletters section of your dashboard
- Click New sequence
- Name your sequence (e.g., "Welcome")
- Configure the settings:
- Default delay between emails (in days)
- Preferred send time
- Trigger: when does the sequence start?
Triggers#
Choose what triggers a contact's enrollment in the sequence:
- Manual: you enroll contacts yourself
- Newsletter signup: when a visitor subscribes through a form
- Product purchase: after a purchase on your bio page
- Download: after downloading a lead magnet
Advanced options#
- Send the first email immediately or wait for the delay
- Weekdays only: no sending on weekends
- Targeting: send only to specific lists or tags
Adding steps#
For each step, you can:
- Write the email directly in the editor
- Set a specific delay (overrides the default delay)
- Reorder steps using drag and drop
Tip: Start with a welcome sequence of 3 to 5 emails. It's the best way to build a relationship with your new subscribers.
Availability#
Automated sequences are available starting from the Creator plan (39 EUR/month).
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